Since 2000, Pantone, the color identification and classification company chooses annually the color that will be a trend in the following year.
For this selection, every year the Pantone Color Institute thoroughly analyzes the market to obtain a symbolic color that summarizes all the events planned for the following year. They study the entertainment industry, filming films, itinerant art collections, fashion, all areas of design, popular tourist destinations, new lifestyles, socioeconomic conditions, new technologies, social media platforms and even of sporting events with global projection, etc.
In 2020 the Pantone Color Classic Blue 19-4052 color will reign. It is a timeless and imperishable blue tone that instills calm, confidence and connection. The Executive Director of the Pantone Leatrice Eiseman Color Institute said the following regarding the 19-4052 Classic Blue color of the year:
“We are living in a time that requires trust and faith,” she added. “It is this kind of constancy and confidence that is expressed by Pantone Color 19-4052 Classic Blue, a solid and dependable blue hue we can always rely on. ”
This next year we will see in all the fashion runways, magazines, applications and makeup cases the new color of the year Classic Blue. Mobivery, very proud, also celebrates it because it is related to its corporate color.
Mobivery, Classic Blue. Spirit of connection and trust.